Share of Shelf Whitepaper

The shelf is the battleground for category leadership.

With 75% of shoppers making purchase decisions in front of the shelf, visibility and execution are no longer optional. Share of Shelf has become one of the most critical metrics for winning at retail, yet traditional measurement methods are slow, expensive, and quickly outdated.

This whitepaper reveals how Storesight is transforming Share of Shelf from a manual, quarterly snapshot into an always-on, AI-powered intelligence engine that delivers objective, scalable shelf truth in real time.

What You’ll Learn

• How Share of Shelf is calculated and why it directly impacts shopper behavior

• The limitations of traditional approaches — from weeks of manual coding to inconsistent results

• How Storesight uses computer vision, embeddings, OCR, and LLM reasoning to deliver unbiased shelf analytics

• Why the future of retail execution depends on continuous visibility, not static planograms

• How Share of Shelf becomes a "Rosetta Stone" between retailers and CPGs

  “

  “AI won’t replace the Category Manager, but it will free them from manual tasks to focus on what humans do best: thinking strategically.”

  – Dr. Brian Harris

Download the whitepaper to learn how Storesight delivers the accurate, scalable Share of Shelf intelligence that modern retail demands.